Cadbury World Tickets

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Cadbury World chocolate-making demonstration in Birmingham, UK.
























































Cadbury World in Birmingham invites you on a journey through the history and creation of one of the UK's most beloved chocolate brands. From the ancient origins of the cocoa bean to witnessing chocolatiers at work and enjoying thrilling 4D experiences, this attraction promises a truly immersive and delicious adventure for all ages.

Why visit Cadbury World

Visitors engaging in chocolate-making activities at the Have a Go Zone, Cadbury World, Birmingham.
  • Uncover the history of chocolate: Journey through the origins of cocoa beans in the Aztec Jungle and learn how chocolate made its way to Europe.
  • See chocolate being made: Witness chocolatiers at work and discover the fascinating process of how your favourite Cadbury treats are created.
  • Interactive and immersive experiences: Enjoy a multi-sensory 4D Chocolate Adventure cinema, take a whimsical ride on Cadabra, and explore various themed zones.
  • Delicious chocolate samples: Indulge in warm, melted Cadbury Dairy Milk with your choice of toppings and receive complimentary chocolate bars.
  • Family-friendly fun: With an outdoor play area, character dining experiences, and attractions suitable for all ages, Cadbury World promises a memorable day out for everyone.
  • Visit the world's biggest Cadbury shop: Explore the extensive range of Cadbury products, including exclusive handmade treats and special offers you won't find elsewhere.

Things to know before booking Cadbury World tickets

  • Ticket types: The primary ticket type is the standard entry Cadbury World Ticket, which grants access to all zones and attractions within Cadbury World.
  • What’s included: A standard Cadbury World ticket includes timed entry to the self-guided tour through all the interactive zones, access to the 4D Chocolate Adventure cinema, the Cadabra ride, chocolate samples, and access to the Cadbury World Café, Shop, and African Adventure Play Area.
  • Timed entry: Cadbury World operates on a timed entry system, meaning everyone has a pre-booked slot. Arriving late may result in entry refusal, especially during busy periods. Booking your ticket online in advance effectively ensures you enter at your chosen time without needing to queue for a ticket on arrival.
  • Restrictions:

    • Children aged 15 or under must be accompanied by an adult aged 18 or over.
    • The 4D Chocolate Adventure cinema is not suitable for pregnant women or individuals with heart conditions or spinal conditions due to motion effects. 
    • Aztec Jungle, 4D Chocolate Adventure, and Cadabra/Chocolate Quest have low lighting and potential strobe effects.

What to see at Cadbury World

Visitors enjoying interactive ride at Cadbury Chocolate Quest, Cadbury World.
Interactive exhibit and timeline display at Cadbury World interiors, Bournville.
Guests creating chocolate art at Cadbury World Bourneville Experience.
Chocolate-making demonstration at Cadbury World exhibit.
Visitors enjoying 4D Chocolate Adventure at Cadbury World with 3D glasses.
Visitors enjoying an interactive ride at Cadbury World.
Visitors watching a gorilla playing drums at Cadbury World.
Model of Bourneville village at Cadbury World exhibit, showcasing historical layout and architecture.
African Adventure Play Area with slide and climbing structures at Cadbury World.
Guests exploring exhibits at the Bourneville Experience, Cadbury World.
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The Aztec Jungle

  • Why visit: Journey into the origins of chocolate, exploring a tropical rainforest and learning about its ancient history with the Mayan and Aztec civilizations.
  • Must-see: The imposing figure of Aztec Emperor Montezuma and his prized "chocolatl" drink.

Journey to Europe

  • Why visit: Understand how the cocoa bean traveled from the Americas to Europe and was transformed from a sacred drink into a global phenomenon.
  • Must-see: The captivating mini-theatre presentation that tells the historical journey of cocoa.

The Cadbury Story

  • Why visit: Delve into the legacy of the Cadbury family, learning about their Quaker-guided business practices and pioneering vision to build a factory in a garden village.
  • Must-see: The early history and founding principles of John, Richard, and George Cadbury.

Chocolate making

  • Why visit: See skilled chocolatiers at work, demonstrating traditional techniques for crafting chocolate novelties by hand.
  • Must-see: The warm pot of melted Cadbury Dairy Milk where you can add your own choice of delicious toppings.

The 4D Chocolate Adventure

  • Why visit: Experience a state-of-the-art 4D cinema that brings the world of Cadbury to life with moving seats and sensory effects.
  • Must-see: The high-speed Crunchie rollercoaster and the Cadbury Creme Egg airship ride.

Cadbury Chocolate Quest (formerly Cadabra)

  • Why visit: Enjoy a modern, theme-park style ride where you embark on an interactive quest to collect ingredients for a Dairy Milk bar.
  • Must-see: The interactive elements and zapping guns on the trackless dark ride.

Advertising Avenue

  • Why visit: Take a nostalgic trip down a life-size street and relive iconic Cadbury campaigns from across the decades.
  • Must-see: Memorable adverts from the past, including the drumming gorilla.

Bournville Experience

  • Why visit: Discover the progressive ethos of the Cadbury family through their creation of the Bournville village for employees.
  • Must-see: The fascinating collection of nostalgic Cadbury memorabilia, including vintage packaging and promotional items.

African Adventure Play Area

  • Why visit: A multi-level play area that offers hours of fun for children of various ages with tube slides, climbing zones, and rope bridges.
  • Must-see: The dedicated wheelchair-friendly play area and the separate zone for younger children.

Cadbury World Shop

  • Why visit: It’s the ultimate retail haven, offering the largest selection of Cadbury products in the UK, including unique, handmade treats.
  • Must-see: Exclusive handmade chocolates, seasonal treats, and the popular bags of "Mis Shapes."

Plan your visit to Cadbury World

Cadbury World entrance sign with "Open" displayed, Birmingham, UK.

Cadbury World's opening times vary by day and season.

It is generally open daily, with typical operating hours from 10am to 5pm (last entry at 3:30pm).

During school holidays and peak times, hours may be extended, and live entertainment might be offered. It is highly recommended to check the official Cadbury World website for the most up-to-date opening hours and to pre-book your tickets as same-day entry is subject to availability.

Address: Cadbury World, Linden Road, Bournville, Birmingham, B30 1JR, UK | Find on Maps

  • By train: Cross-City Line
    Nearest station: Bournville Station

  • By bus: 11A
    Nearest stop: Woodbrooke Road/Linden Road

  • By car: Via A38
    Nearest parking: Cadbury World

Guests exploring chocolate-making process at Bourneville Experience, Cadbury World, UK.
  • Toilets: Restroom facilities are available throughout the attraction.
  • Baby-changing facilities: Integrated into all toilet facilities.
  • Baby-feeding room: A designated quiet and discreet baby feeding room is available in the reception.
  • Pushchair access: Cadbury World is pushchair accessible throughout, with a pushchair park provided partway around the tour.
  • Cadbury World Café: Located near the reception area, offering a range of food and drink options.
  • Cadbury Shop: Extensive retail shop for souvenirs and chocolate treats.
  • Lockers: Information regarding locker availability is not widely specified, but it's advisable to carry minimal belongings.
Thames River cruise with wheelchair accessibility in London.
  • Wheelchair access: The attraction is largely wheelchair accessible throughout. They can accommodate one guest who uses a wheelchair or mobility scooter per 10-min timeslot. Wheelchairs may be available to borrow from reception on a first-come, first-served basis.
  • Assistance dogs: Assistance dogs are permitted throughout the attraction, with the exception of the Cadbury Chocolate Quest ride, where an assistance dog sitting service is offered.
  • BSL guide: BSL (British Sign Language) is included on video screens in selected zones. An infrared system is available for visitors with compatible hearing aid systems.
  • Print info: A large print "Access Assistance" guide and a large print script of the tour are available from reception. Tactile surface changes indicate differences in levels.
  • Changing places facility: Available for visitors with additional needs.
  • Carer tickets: One free carer ticket is available for visitors who require assistance, with valid documentation.
Cadbury World chocolate-making demonstration during the Cadbury Chocolate Quest experience in Birmingham, UK.
  • Allow plenty of time: While the main exhibition can be completed in 1.5-2 hours, allocate a minimum of 3-4 hours for your entire visit. This gives you time to fully enjoy the 4D cinema, the rides, the play area, explore the shop, and perhaps grab a bite at the café without feeling rushed.
  • Check for special events: Cadbury World frequently hosts seasonal events, character appearances, and live entertainment, particularly during school holidays. Check the schedule before your visit to see if any special activities coincide with your trip.
  • Use public transport: While parking is free, using the train to Bournville Station is a convenient and environmentally friendly option, and the walk to Cadbury World is well-signposted.
  • Come hungry for chocolate: You'll receive complimentary chocolate bars upon entry and a pot of warm melted Cadbury Dairy Milk with toppings during the tour. Don't spoil your appetite too much beforehand!
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  • National SEA LIFE Centre Birmingham: Dive into an underwater world with fascinating marine creatures.
  • LEGOLAND Discovery Centre Birmingham: A fantastic indoor LEGO® attraction for families with children.
  • Birmingham Botanical Gardens: Explore beautiful gardens and glasshouses.
  • Selly Manor Museum: A charming medieval manor house (approx. 1 mile).
  • Birmingham Wildlife Conservation Park: Discover a variety of animals (approx. 2.45 miles).
  • Winterbourne House and Garden: A stunning Edwardian historic house and botanical garden (approx. 2.52 miles).

Frequently Asked Questions about Cadbury World tickets

Is Cadbury World a factory tour?

No, Cadbury World is a visitor attraction and not a direct tour of the active Cadbury factory itself. Due to food production regulations, the actual factory cannot be opened to the public. Instead, Cadbury World offers an immersive, self-guided experience that tells the story of Cadbury chocolate, its history, and how the confectionery is made through various themed zones and interactive exhibits. You will see chocolatiers demonstrating their craft, but it's not a tour of the industrial production lines.

How long does it take to complete a Cadbury World tour?

Most visitors spend approximately 3 to 4 hours on-site at Cadbury World to experience all the zones and attractions. The main self-guided exhibit typically takes about 1.5 to 2 hours to walk through.

Is Cadbury World suitable for toddlers?

Yes, Cadbury World is generally considered suitable for toddlers and younger children. There are many interactive elements, sensory experiences, the Cadabra/Chocolate Quest ride, and a dedicated African Adventure Play Area with a section for under 5s. The overall experience is designed to be family-friendly and engaging for various age groups.

Can I eat chocolate throughout the tour?

Yes, you will receive complimentary chocolate bars upon entry and a pot of warm melted Cadbury Dairy Milk with various toppings during the "Chocolate Making" section of the tour. You are welcome to enjoy these as you go!

Is Cadbury World worth the money?

For chocolate enthusiasts and families, Cadbury World is generally considered a worthwhile day out. It offers a unique blend of history, interactive exhibits, rides, and, of course, chocolate tasting, making it a fun and memorable experience.

Is photography allowed inside Cadbury World?

Yes, photography and camcorders are generally permitted throughout Cadbury World to capture memories of your visit. However, for copyright and privacy reasons, you are kindly asked not to film or photograph inside The Cadbury Story, The Making Chocolate Story, the 4D Chocolate Adventure, and the Cadbury Chocolate Quest ride.

Can I pre-order chocolate items from the shop?

Yes, Cadbury World offers the option to pre-order a variety of handmade, personalised Cadbury World treats online for collection on the day of your visit. It's recommended to allow at least 24 hours before collection.

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